The highlight of every successful conference, is the voice or voices behind the pulpit or podium, delivering the message of the event in clear tones and capturing the attention of the audience. The importance of a good speaker at any event cannot be over-emphasized. The speaker is the life of the event, lending credence to the ideas being promoted or marketed.
Unfortunately, if the public speaking skills of your invited speaker are not up to par, it is likely that no one at the conference would be focused or interested enough to listen. How then can you tell whether a speaker is good at what he/she does or not? Maybe you’ve listened to clips of them speaking, and still cannot discern how good they are, here are eight solid characteristics of a good speaker.
A good characteristic to look out for when selecting a good speaker, is the display of confidence.
How in control of his emotions and self-esteem does then speaker seem, in previous presentations he has made? According to a study published by the University of Wolver Hampton, “a highly confident speaker is viewed as being more accurate, competent, credible, intelligent, knowledgeable, likable and believable than the less confident, uncertain speaker”.
A less confident speaker is likely to connect less with the audience, because you can’t convince people about a topic if you seem hesitant yourself. A confident speaker is passionate about his topic, and fascinates the audience into sharing in his enthusiasm.
2. VOICE MODULATIONS
The rise and fall of the speaker’s voice could be the difference behind two dissimilar impressions.
A speaker’s tone of voice either raises the listener’s interest, or does the exact opposite, drowning the audience in a half-asleep stupor. And since the atmosphere of a conference is usually formal and serious, a boring speaker with a droning, monotonous voice would be too dull, and have the guests itching to leave.
Therefore, a good speaker avoids talking in tones that seem too well-rehearsed, but still balance their speech pattern by maintaining even speed and proper inflection of voice at the right times.to recognize a good speaker, listen to voice records of them giving a speech, and take note of the rise and fall of their voices. A good speaker is able to use effective voice modulations while employing a natural voice, without the error of sounding inauthentic.
3. KEEP IT SHORT AND SIMPLE
An experienced speaker knows that he has to keep to agreed time limits.
There is a saying amongst performers that “it is best to leave when the applause is at its loudest”. The same holds true for a public speaker. One of the major marks of a good public speaker, is the ability to keep his speech simple, precise and to the point. In keeping his speech simple, a good conference speaker must avoid veering off point, and ambiguous statements that do not add any value to his speech.
Furthermore, to avoid boredom, a good speaker always keeps his speeches short and interesting. A good conference speaker knows that he does not have to force himself to fill the entire time allotted. In fact, spare time could be used to engage the audience in a question and answer session, to make the conference livelier.
4. CONNECT WITH YOUR AUDIENCE
A good conference speaker can create a bond of familiarity with his audience, making them feel at ease completely.
A speech is just like a conversation, which means you need to communicate your message to someone else. In this sense, there is no difference between talking to one person, or to a thousand. The problem is, however, that audiences receive a lot of distraction through their phones, tablets, laptops, and neighbors seated beside them. Thus, the challenge and landmark of a good conference speaker, is that he can cut through those distractions, and get his audience to focus on him with little difficulty.
A good conference speaker is able to keep his audience interested through the following means:
- Telling short, interesting stories.
- Being aware of the specific needs of the target audience.
- Knowing the energy in the room, so as to influence it. Are the audience gloomy? Are they serious people, or ready to laugh?
- A good speaker often draws attention and sympathy to himself, by pointing out imperfections in himself, so as to avoid seeming haughty and preachy.
- Body language is everything! A good speaker knows how to place his gestures and facial movement, to stimulate the attention of his audience.
5. THE ART OF STORYTELLING
The best public speakers are seasoned story tellers, with a gist or a tale to butter up every situation and presentation.
In fact, storytelling is so important that it could be the difference between a good or bad conference speaker. Storytelling is a powerful tool used by the best speakers. By employing context into his speech for the audience to connect with, a good speaker creates an easy, comfortable atmosphere with his audience. The best presentations are not even presentations. They are told in the form of interesting experiences, ideas and opinions, heavily laced with facts.
Repetition is a tool employed by good conference speakers to hammer home their points in the audience’s minds.
A good public speaker knows how to use the repetition of important words to his advantage. Repeating succinct points promotes clarity and helps to encourage the acceptance of an idea. This method, when employed skillfully, subconsciously embeds the speaker’s words into the audience’s minds. It further convinces them on the authenticity of the message they are hearing.
A good conference speaker knows how to keep his presentation lively and interesting.
No one enjoys listening to a speaker who is so conventional that he or she has nothing new or unique to say. Creativity as a conference speaker involves the ability to mix various elements in order to achieve the full interest of your audience. A good conference speaker knows how to use slide-shows and pictorial presentations to liven up his speech. He could also create a question and answer session, to engage his audience fully. A good public speaker must never be dull or boring.
8. ABILITY TO SPEAK WITHOUT MEMORIZATION
A good conference speaker is able to maintain an air of authenticity by keeping his eyes on his audience, not his notepad.
Many people, while making speeches lack the ability to disseminate their message without cramming, or stuttering. A good conference speaker is someone who can practice his speech before hand, and so places minimum dependence on his notes. This is an important point to note when selecting a conference speaker. Memorization and the often resultant stammering and monotonous tone of voice creates a wide barrier between the speaker and his audience.
Events like conferences are all about well-placed, well-delivered messages. At Divria Events, we are devoted to bringing you only the best tips on event planning. Need an emergency speaker for your event? Contact us as www.divriaevents.com. Conference speakers are everywhere, but only the very best are connected to us, and we share our event planning passions with you!